One Referendum, 40,000 Articles

Switizerland’s Tamedia used AI (artificial Intelligence) generated writing to publish 40,000 AI-generated articles on a legislative proposal up for a vote.

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The tsunami of reporting enabled Tamedia to localize the story to readers in Switzerland’s 2,222 municipalities.

Essentially, each municipality was offered slightly different coverage of the same event, based on data variables unique to each neighborhood. Tamedia used the AI-generated writing tool Wordsmith to produce all the stories — in less than five minutes.

In other AI-generated writing news this week:

*Auto-Written Reports for Social Media Campaigns: There’s an easier way to create reports that detail results, successes and how you stack-up against competitors on a social media campaign.

You can simply use Automated Insights’ Wordsmith to auto-research and auto-write those reports for you – or generate reports for your clients, according to Kaitlyn Lloyd, public relations manager, Automated Insights.

It’s just one a number of advantages AI-generated writing offers PR pros, she says.

*Gravyty Technologies Raises Another $2 Million: The second round of funding reconfirms there are a number of believers in the company.

Its AI-generated writing tool, First Draft, auto-creates first draft emails to solicit philanthropic donations, based on data it finds on potential donors in your database.

“Artificial intelligence—namely machine learning, deep learning, and computational linguistics—is already having a profound impact on the way organizations build relationships to support their missions,” says Rich Palmer, Gravyty CTO. “It’s like having ten copies of yourself working toward the same goal.”

*Brodeur Partners Teams with Gravyty on Automated Fundraising: Marketing communications firm Brodeur Partners has announced a strategic partnership with AI-generated writing firm Gravyty Technologies to help automate philanthropic fundraising.

Gravyty’s tool First Draft draws on a fundraiser’s database to automatically draft emails soliciting philanthropic donations.

“In today’s fund raising environment, it makes sense to combine quantitative message formulations with AI-based execution to deliver the right ‘ask” at the right time,” says John Brodeur, chairman, Brodeur Partners.

*Textio Named to CNBC’s Disruptor 50 List: The AI-generated writing company has been recognized by CNBC as one of 50 private companies in 2019 “whose innovations are changing the world.”

Textio uses artificial intelligence to analyze job postings as people write or edit them, and highlights particular words that could help or hinder the search.

As the writer changes and edits the job post, Textio updates the score based on the language’s use of inclusivity and reliance on hard-to-understand jargon, according to CNBC.

The goal of the AI software to create inclusive, easy-to-understand job posts.

*Reporters and Robots Partner to Generate Thousands of Stories Each Month: Five journalists employed by the United Kingdom’s Radar news service are working closely with AI-generated writing algorithms to produce 8,000 – 10,000 stories each month.

“Reporters work like other data journalists in digging out stories, but they write the story in the form of a template” using AI-generated writing software, according to Gary Rogers, Radar’s editor-in-chief.

“The data is fed through the template to produce multiple versions of the story.” Publishers buying the localized stories vary from the giant JPI Media to the hyperlocal Caerphilly Observer.

*AI Will Change – Not Eliminate – Journalists’ Jobs: Reporters will be able to focus on writing more thoughtful articles as AI increasingly automates the mundane tasks of the newsroom, according to John Micklethwait, editor-in-chief, Bloomberg News.

Currently, the news service employs approximately 200 AI engineers working to further automate story production at Bloomberg.

*The Art of the AI-Generated Subject Line: AI solutions that auto-produce more effective email marketing subject lines can truly increase conversions – if you know what you’re doing. Chad S. White, a head of research at Oracle, offers a primer on how to get the most from tools in this genre from companies like Persado and Phrasee.

*Meet Successful Users of AX Semantics: The maker of the AI-generated writing tool has announced plans to hold regular meetups, which will offer presentations on successful user implementations. Stay informed of upcoming presentations by becoming a member of the AX Semantics Meetup.com group.

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*AI-Generated Writing, Don’t Quit Your Day Job: A journalist who tries to write fiction using a modified version of AI-generated writing tool GPT-2 is unimpressed.

“Artificial intelligence probably won’t be winning any literacy prizes any time soon,” the writer observes. To be fair, the GPT-2 AI writing tool used in the experiment is a stripped-down version of the premium version, which its creators are keeping under wraps for now.

Joe Dysart is a tech journalist with 20+ years experience. His work has appeared in 150+ publications, including The New York Times and the Financial Times of London. 

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How artificial intelligence is automating writing