Unleashes AI Upgrade
Facebook’s parent company Meta has released newly upgraded AI designed to eclipse ChatGPT.
Dubbed Llama 3, the AI engine will ultimately be used to power Meta AI — a chatbot designed by Zuckerberg’s company to compete directly with ChatGPT.
Meanwhile, the souped-up AI engine will also be powering a number of Meta apps and be integrated into the search engines of Facebook, Instagram, WhatsApp and Messenger.
Meta asserts that the new AI engine will be the best of its kind in the free chatbots arena.
Chatbots like ChatGPT and Google Gemini start at $20/month for consumers.
You can give Zuckerberg’s Meta AI chatbot a free test-drive — but keep in mind that it will take some time before the free tool gets the Llama 3 upgrade.
In other news and analysis on AI writing:
*In-Depth Guide: Flipping the Script: There’s An AI Pivot for Writers Into Video Production: While many writers are understandably concerned that AI could take their jobs, the same tech may be offering a career move for them into video production.
Turns out, writers who can think imagistically are uniquely qualified to use text-to-video tools.
The reason: With each of these tools, the better you are at writing text prompts to trigger the kinds of video you’re imagining:
~ The better you are at getting the video results you want
~The better suited you are to assuming the helm of that video production
This guide offers an in-depth look to Sora, an in-development, text-to-video AI tool from OpenAI that has turned heads all over the film-and-video world and is perceived by many as state-of-the-art.
(You can check-out videos generated by Sora here.)
*Google Gives ChatGPT an Elbow: Gobsmacks With Enhanced Analytical Capability: In more great news for consumers hoping for continued fierce competition amongst AI app providers, Google is also out with an upgrade to its AI.
The upgrade of its flagship AI chatbot has just been rolled-out — and dubbed Gemini Pro 1.5.
The primary new feature of Gemini’s upgrade is its increased ‘context window.’
Essentially, Gemini Pro 1.5 has the ability to analyze up to 700,000 words of data inputted by users — who are looking for Gemini to reference that data as they as ask the chatbot questions, request summaries, engage in brainstorming and enter similar AI prompts regarding the data.
Observes writer Kyle Wiggers: “It’s about four times the amount of data that Anthropic’s flagship model, Claude 3, can take as input — and about eight times as high as OpenAI’s GPT-4 Turbo max context.”
*Bye, Bye Customer Service Telereps — Hello AI: The days when human telereps — who are often poorly trained, underpaid and then thrown to the wolves — may be coming to an end.
Electronics retailer Best Buy has decided to offload most consumer questions about its products to an AI-powered virtual assistant by late Summer 2024.
Sure, at least Best Buy’s human Q&A employees will ostensibly be kept on salary with the move.
But if the AI virtual assistant ends-up answering 90% of callers’ and chatters’ questions in a year’s time, what’s the point of keeping most of those humans employed?
*If Privacy’s Dead, This Pendant is Dancing on Its Grave: From the Department of ‘Privacy — Tell Me Again What That Is?’ a new AI pendant you wear has been released that’s designed to record everything you say and hear — and then analyze those conversations for you later.
Dubbed ‘Limitless Pendant,’ the new tech is ostensibly designed for busy pros looking to record and analyze their work meetings — and then have the pendant transcribe, analyze, make notes and offer summaries of those encounters.
Observes writer David Pierce: “The $99 device is meant to be with you all the time — Siroker says its battery lasts 100 hours — and uses beam-forming tech to more clearly record the person speaking to you and not the rest of the coffee shop or auditorium.
“Everything you record gets uploaded to Limitless, mingled with your other data” and made available through various apps.
*Your Brand’s New Best Friend?: New Marketing Chatbot Powered by AI Neuroscience: The ever-expanding universe of AI tools designed specifically for marketers just got a bit bigger with the release of an AI copilot powered by AI neuroscience.
Observes Thomas Z. Ramsoy, CEO, Neurons: “With Neurons Copilot, users get personalized recommendations to optimize content for higher impact based on industry, platform, channel, and more.
“Copilot acts like an AI creative director when creating and designing marketing and ad campaigns for agencies or products.
“It tells users how to make content more effective, branding more visible, key messages more appealing — and much more.”
*Dreams Of AI Mojo: World’s Largest Ad Agency Partners With Google: In a head-turning move, WPP — parent company of some of the biggest agencies in advertising — has reached-out to Google for AI enhancement.
Specifically, the company is looking to integrate Google’s Gemini AI into its services to help AI-power ad narration, write ad scripts and auto-generate product images.
Observes Stephan Pretorious, Chief Technology Officer, WPP: “I believe this will be a game-changer for our clients and the marketing industry at large.”
*ChatGPT Grabs the Director’s Chair: Its AI Will be Integrated Into Adobe Premiere Pro: You know you’re the cat’s meow when a major company like Adobe opts to integrate your AI into its video production tool.
Specifically, Adobe has decided to add the AI tech behind Sora — an in-developement text-to-video tool from OpenAI, to Adobe Premiere Pro.
Sora is seen by many in the film and video production world as a state-of-the-art — and somewhat scary — AI auto-generation tool for video.
Sora’s ability to create stunning video from just a string of words as input has dazzled many in the video and film industry — and has more than a few worried that it could take their jobs.
Even so, while thunderous in its promise, Sora is still technically an in-development technology and has yet to be released as a stand-alone commercial product.
*Whispering Sweet Nothings: Google Offers New Guide for Prompting AI: Writers and others looking for secrets on how to best prompt Google’s chatbot Gemini now have a new, 40+ page guide they can consult from Google.
Undoubtedly, the guide will be gobbled-up by many regular users of AI chatbots, who are always looking for inside tips on how to put together a string of words — or a prompt — to get precisely what their looking for from the chatbot.
Observes Mike Kaput, Chief Content Officer, Marketing AI Institute: “It’s recommended reading for any professional.”
*Major AI Study Released by Stanford University: Some leading researchers in AI are out with their annual report on the state of the tech.
Some key findings:
~AI beats humans on some tasks, but not on all
~The U.S. leads the world in development of AI engines
~Investment in generative AI like ChatGPT has skyrocketed
~People across the globe are aware of AI’s growing impact — and many are skittish
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–Joe Dysart is editor of RobotWritersAI.com and a tech journalist with 20+ years experience. His work has appeared in 150+ publications, including The New York Times and the Financial Times of London.