Category Archives: AI Writing This Week

Auto Journalism On-The-Cheap

Auto Journalism On-The-Cheap — Singapore’s AI-Generated News Service: The cost to run Observer+, an AI (artificial intelligence) generated writing, 24/7 news service, is less than S2,000 monthly in Singapore dollars.

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That’s about $1,470 U.S., including Web servers and manpower. “Costs are negligible due to AI (artificial intelligence) and we currently have a monthly surplus,” says Sarah Tang, an Observer+ spokesperson.

In other AI-Generated writing news:

*AI-Generated Copywriting — Marketers have nothing to fear but fear itself: Ryan Deutsch, a senior VP at AI-generated writing firm Persado, makes the case that Persado is an creative aid – not a job killer.

“People who are working with the tools that Persado provides are being promoted — or next thing you know, they’ve left and are now Chief Marketing Officers and Chief Digital Officers of other companies,” Deutsch says.

“And I’m sure part of their story is, ‘I disrupted the way content was created inside of my business, and these are the results.'”

*Are Journalists Losing Jobs to AI-Generated Writing?: Qrius examines the raft of news media job layoffs in 2019 – 2,400 jobs lost – as it coincides with the rise of automated journalism. One eye-opening statistic: roughly one-third of content produced by Bloomberg.com is now generated by artificial intelligence.

*Taking AI-Generated Writing for a Test Drive: A writer puts AI-generated writing solutions RNN and GPT-2 through their paces. “By the time I had trained it (RNN) on a large body of my own fictional writing, the results were quite fascinating,” writes Finn Janson.

*Using AI-Generated Writing for Diversity in Hiring: Companies are using solutions from Textio, Talvista and others to auto-craft job descriptions that are gender-neutral – and also inclusive to race, ethnicity and disability.

“What the technology can do is take you beyond guessing about the impact certain words or phrases,” says Kieran Snyder, CEO, Textio.

*Copywriters Still Superior to Their Robot Counterparts: Marketing Week’s analysis of AI-generated writing concludes that copywriters still write better ad copy – and are safe from machine competitors in the short term.

*New Dalet Solution Includes AI-Generated Content Captioning: The company’s new AI Software-as-a-Service solution, Dalet Media Cortex, includes auto-generation of captions in multiple languages.

*Middle Eastern Media Company Rolls Out AI-Powered News Anchor: Abu Dhabi Media has created its own automated, 24/7 virtual news anchor.

*Beware the Charlatans of AI-Generated Writing: AI writing solutions provider Phrasee offers an in-depth guide on how to sort true AI-generated writing providers from the posers.

“What sets AI apart is its ability to analyze the performance of the language it generates, gain useful insights from that analysis, and solve the problem of producing language that achieves the desired result,” writes Stu Elmes, Phrasee’s digital marketing manager.

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*Arkansas State University Maximizes Fundraising With an AI-Generated Writing Tool: The school is using First Draft, an AI solution that studies your database of current and prospective donors and then auto-writes suggested messages to solicit donations.

“Every day, I have First Drafts waiting for me in my inbox – from both my primary portfolio and my discovery pool,” says Taylor Buxbaum, director of development at Arkansas State. “With First Draft, all of the deep cerebral thought I would have to put into the process — before reaching out — is gone.”

Joe Dysart is a tech journalist with 20+ years experience. His work has appeared in 150+ publications, including The New York Times and the Financial Times of London.

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