While Google already possesses the tech to rival artificial intelligence writing sensation chatGPT, the company is holding back from releasing a competitor as a commercial product.
The reason: AI writing is still a far-from-perfect tech, and Google fears that lack of reliability could smear its reputation, according to Jeff Dean, Google’s Head of AI.
Observes Dean: “We are absolutely looking to get these things out into real products and into things that are more prominently featuring the language model rather than under-the-covers.
“But, it’s super-important we get this right.”
The release of chatGPT — the brainchild of startup OpenAI — has stunned the world with its writing prowess.
For an in-depth look at chatGPT, check-out: “chatGPT: Next Generation AI Writing Arrives: The Top Ten Stories on World-Stunning chatGPT,” on RobotWritersAI.com
In other AI-generated writing news:
*Tool Guide: Canva Magic Write: While the addition of AI writing to this Web-authoring tool is welcome, its still no job-stealer, according to Tegan Jones, a writer for SmartCompany.
Canva boasts 100 million+ users worldwide.
Essentially, Canva’s new AI writing module is a good collaboration tool for kicking around preliminary ideas, according to Jones.
But it’s not up-to-the-task of auto-generating a finished piece of long-form text — or even a LinkedIn post, Jones adds.
*Now AI is Writing Tech Reviews: Looks like new AI writing tool chatGPT will be spinning-out untold numbers of reviews of tech gadgets in coming months and years, according to GearJunkie.
Editors of the pub — which specializes in reviews of new technology — put chatGPT through its paces and were startled to find it could churn-out a decent review of a camp stove.
Observes GearJunkie: “After experimenting with AI writing tools this week, GearJunkie editors are both intrigued and concerned.
“Clearly, there is no way that an AI writing assistant can test a hiking boot or camping tent.
“But it does a very good job of scouring the Internet for facts and impressions.
“It seems to compile this information into articles that can easily masquerade as genuine testing.”
*New AI Tool Specializes in Auto-Generated Marketing Emails: New start-up SellScale just snagged $3 million in new funding for an AI tool that focuses solely on auto-generating marketing emails.
The tool grew from an experiment by two Berkeley grads, who trained an AI system to auto-generate interview-requests-by-email for a tech publication they’d started.
The result: “Those emails were able to get 35% conversion rates,” according to writer Catherine Shu — and enabled the
publication to start generating six figures annually in revenue.
*How to Write a Press Release with chatGPT: Writer Maria Korolov offers a quick primer in this piece on how to collaborate with chatGPT to write a press release.
Turns-out, if you’re patient with the AI tool, you can churn-out a decent — if short — press release in a few minutes.
Observes Korolov: “ChatGPT can write — and it writes very, very well.”
*How Marketing Agencies Can Survive the ‘AI Apocalypse:’ Justin Brooke advises marketers can sidestep the disruption he sees coming for marketing with the emergence of AI writing tools — and other AI — by becoming expert in the tech and trading on that skill.
Specifically, Brooke — founder of AdSkills.com — says marketers should:
~Become expert AI writing users
~Establish themselves as AI consultants who can show marketing agencies how they can write faster and more cheaply with AI writing
~Customize AI writing tools for special uses using a no-code programming tool like Bubble
~Create an educational YouTube channel on how to use AI writing or similar AI content creation tools
*How AI May Be A Magic Potion for Marketing Agencies: Marketer Pete Weltman has his own prescription for how marketing agencies can leverage AI writing and similar AI tools to their advantage:
~Brainstorming: AI can continually auto-generate new writing ideas based on your input. Simply keep pressing the button, and new ideas — some usable — continually pour forth.
~Instant Images: New AI text-to-image tools can whip-up images to accompany marketing copy, using just a few snippets of text input.
~Take Advantage of AI’s Speed and Stamina: Unlike humans, AI will continue to produce and tweak new ideas for you — relentlessly.
*Should AI Writing Be Watermarked?: OpenAI — creator of AI writing sensation chatGPT — is currently working to develop a method to indelibly ‘mark’ all writing produced by the tool.
The theory: People need to be able to distinguish writing created by a machine versus writing created by a human.
Bottom line: It could be awhile before a watermarking tool materializes.
So far, coming up with a reliable method is eluding OpenAI.
*Early Pioneer of AI Writing Snags $21 Million in New Funding: In another confirmation of AI writing’s ‘belle-of-the-ball’ status among many investors, early pioneer Writer has just snagged a cool $21 million.
Observes writer Martin Anderson: “The Writer platform offers a slew of use cases for AI-assisted language generation in the enterprise, including content strategy, marketing, editorial, documentation generation, learning and development, support services, HR and Operations and IT.”
*AI Big Picture: Stanford’s Take on the Top AI Stories of 2022: New breakthroughs in AI writing and similar auto-creation technologies was the biggest story in the tech this year, according to Stanford University.
Stanford’s other nods to top stories include:
~Growing concern that some AI may already be sentient
~The U.S. establishment of an AI Bill of Rights
~New hope for AI-powered drug development
~The ongoing concern that AI could concentrate wealth and power in the hands of a few
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–Joe Dysart is editor of RobotWritersAI.com and a tech journalist with 20+ years experience. His work has appeared in 150+ publications, including The New York Times and the Financial Times of London.