Major Newsletter Service Adds AI Editing

Online newsletter service Mailchimp now offers free AI editing of content created on its service.

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Dubbed ‘Content Optimizer,’ the new tool uses machine learning models and business rules to offer suggestions on how to improve content, layout, and imagery, according to Ben Dickson, a writer for TechTalks.

Says John Wolf, product manager, smart content, Mailchimp: “Our customers spend 28 million hours a year writing copy alone — not even designing and sourcing images.

“We think with some technologies in the generative space, we can decrease that by 80%.”

In other AI-generated writing news:

*In-Depth Guide: Zyro: Web site builders looking for an all-in-one tool may want to check-out Zyro — a Web site authoring software that also features AI-driven content generation.

Interestingly, the tool auto-generates text and content based on industry — such as specialized writing styles for music and entertainment, fashion and apparel or health and living.

And one click of a button generates the content you need.

Plus, Zyro is also designed to auto-generate copy that scores high in search engine returns.

For critical reviews of Zyro check out these pages on G2Crowd
and Capterra.

*Automated Writing Proliferates in Sports: Scores of news outlets covering sports are now regularly using automation to write their stories, according to Brad Weitz.

Weitz is CEO of AI-generated writing firm Data Skrive.

Publishers currently relying on Data Skrive’s AI writing services include the Associated Press, ESPN, USA Today, NASCA, Catena Media and Sports Illustrated, according to Weitz.

AP relies heavily on Data Skrive’s automation to churn-out preview stories on upcoming sporting events, according to Barry Bedlan, global director, text and new markets, Associated Press.

A key demographic the company is targeting with those previews: Gamblers.

Says Bedlan: “Because of sports betting, the expectation is that not only will we have recaps and photos from every major sporting event — but we’ll have some sort of a preview laying out what is at stake.”

Data Skrive helped AP crank-out about 10,000 sports preview stories last year, according to Bedlan.

*AI Writing Pioneer Launches New Product: Arria NLG has rolled-out a new automated writing tool — ‘Intelligent Narratives.’

The software is designed to automate the writing of three popular business reports — sales performance, expense and revenue.

And the tool also promises to integrate seamlessly will major business intelligence software, including Microsoft Power BI, Tableau, MicroStrategy, Qlik, and TIBCO.

*Creative Writers Now Have a Dozen AI Writing Tools: Speculative fiction magazine Metastellar offers a rundown on 12 AI tools fiction writers can use to punch-up their stories and novels.

Observes Amira Loutfi, a writer for Metastellar: “After experimenting with a dozen of these tools, I believe that the greatest use a creative writer can get out of these AI writing tools is prompting.

“When you use these tools, all you need is a vague idea of what you want to write about and the AI will generate a bunch of random text — with varying degrees of relevance — to your input.”

Tools featured in Loutfi’s rundown include Plot Generator UK, Sudowrite and Story Generator.

*Yet Another GPT-3 Killer is Released: Microsoft and nVidia have released a supercomputer-driven AI auto text writer, which they say dusts GPT-3 — currently the gold standard for automated writing.

Dubbed the Megatron-Turing Natural Language Generation model, the software sports 530 billion parameters — compared to GPT-3’s 175 billion parameters.

Observes Paresh Khary, a group program manager at Microsoft: “The quality and results that we have obtained today are a big step forward in the journey towards unlocking the full promise of AI in natural language.”

Besides partnering with nVidia on AI writing, Microsoft is also a partner with OpenAI — the company that developed GPT-3.

*A Group of Journalists Put AI Writing Through Its Paces: A team of South African journalists that tested AI writing says the results were impressive — but non-threatening.

Observes Jay Caboz, a writer for Business Insider for SA and one of the journalists who tested the software: “While some of the copy can err on the side of generic, it’s worth spending a couple of days trying it out for yourself to see if it will work for you.

“The results took a lot more work than we thought.

“But in the end, we got something that was workable — although it lacked a bit of life.”

One caveat: Caboz et al tested AI writing program Jarvis, which uses predictive analytics to auto-generate copy.

The team did not take a look at more disciplined auto-writing programs, which are designed to drill down into databases and populate pre-configured story templates with the data found there.

These more disciplined AI writers are made by companies like AX Semantics, Automated Insights and Arria NLG.

*New AI Writing Service Offers SEO Optimization: Scalenut is one of a handful of new AI-generated writing tools also designed to produce copy optimized for the search engines.

The ongoing goal of the company is to merge the technical prowess of AI writing with the unique skills of human authors to produce gripping content, according to Mayank Jain, co-founder, Scalenut.

“We are not only creating the right set of technology tools.

“But (we’re) also bringing top talent under the same roof to ensure businesses get a one-stop solution for their content needs,” Jain says.

*AI Auto-Writer Snares $11 Million in Funding: Year-old AI writing tool Copy.ai has put together $11 million in new funding.

The AI software is one of a number of solutions using supercomputer-driven auto-text generator GPT-3 as its writing engine.

Says Paul Yacoubian, CEO, Copy.ai: “While looking at the creative capacity of AI, we hear a lot about automation taking away jobs, but not a lot of narrative to create value for yourself or your company.

“If AI progresses, it will be a source of empowerment.”

*AI Big Picture: State of AI Report Released: Countries across the globe are vying to create their own version of GPT-3, according to two venture capitalists who have released a report on the state of AI.

GPT-3 is a supercomputer-driven auto text generator that stunned computer scientists with its prowess when released in summer 2020.

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Other interesting trends the researchers detail in their October 2021, 188-page report:

~China has lunged to the front of the pack as the number one generator of new AI research

~AI research is a game increasingly played mostly by Big Tech and a select, few, elite universities

~AI has moved beyond ‘fascinating,’ ‘intriguing’ and ‘promising’ to its deployment stage

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Grammarly
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Joe Dysart is editor of RobotWritersAI.com and a tech journalist with 20+ years experience. His work has appeared in 150+ publications, including The New York Times and the Financial Times of London.

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