Using AI-generated writing, the Professional Golfers Association auto-generates 900+ golf stories every week as it covers its PGA Tour.
The automated AI system enables the golfing association to whip-up an individualized story on each of the 150 players competing in its PGA Tour every week.
Moreover, all the stories are generated just minutes after play ends.
Each story details how each player fared in the latest round. Plus, it notes how well the player stacked-up against the competition.
The AI-generated news coverage offers numerous promotional opportunities for the PGA. That includes the ability to post individualized updates on player performance to each player’s personal Web site.
In other AI-generated writing news:
*Yes, We Are Going After Your Copywriting Job: While most AI-generated writing companies tend to downplay the potential correlation between automated writing and writer job loss, Ginnie.ai pulls no punches.
The company boldly states that the number one benefit of its auto-generator of product descriptions is: No Writing Team Required.
“By utilizing an AI-powered content creator, you’re taking production off the plates of a copywriting team and into a software application that handles the writing process itself,” the company writes in a recent blog post.
“Whether they are freelancers or employees, managing a team of writers can be a difficult task in terms of time, effort and quality – not to mention the cost of hiring multiple writers.”
Need more reasons to make the switch? “While it may take a copywriter 30 minutes to craft one robust product description, an online content generation tool does so within seconds.
“This level of automation allows you to save money spent on time-based copywriting tasks, speed up the product onboarding process, and start selling sooner.”
Or, as a man much wiser than me once said: “Please, don’t sugarcoat it. Tell me what you really think.”
*No, We Are Not Going After Your Copywriting Job: Copywriters should have no fear of obsolescence given the proliferation of AI writing machines, according to Paul Roetzer, CEO, Marketing Artificial Intelligence Institute.
Granted, those programs can auto-generate text, email subject heads, optimum story angles and more, Roetzer says.
But human writers are capable of so much more.
“AI can help us choose topics and write subject lines,” Roetzer says. “It can edit our copy for sentiment, tone, and style as we type. And it can predict the performance of our content before we publish.
“But the human writers possess creativity, curiosity, empathy, emotion, intuition, strategy, and, most of all, imagination. Those are things are very difficult to imbue onto a machine.”
*SAP Developing AI-Generated Expense Report Software: Computing software giant SAP is developing AI software that promises to auto-generate expense reports.
SAP wants users to be able to upload receipts in Slack, a group messaging service. Plus, it’s looking to develop an add-on for Apple Watch that will send expense reports via verbal command to the SAP software.
Even more automation is planned to come from a smartphone app in development, which will pull mileage from a car’s odometer into an SAP expense report.
“By the end of 2019, we will start seeing the automatic creation of full expense reports,” says A.G. Lambert, senior vice president, product management, SAP Concur – SAP’s research arm.
*Carnegie Mellon Develops AI Software That Finishes Stories: Carnegie’s Language Technologies Institute has developed AI software that can finish incomplete stories.
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Lead researcher Alan Black says such automated storytelling could be used to auto-generate different endings for videogames — or summarize speeches and presentations.
*AI-Generated Writing: Perhaps More Creative Than Imagined: While automated writing is often known for its ‘functional’ tone and simplistic narratives, the tech can be much more creative, according to researcher Elaine Rich.
Essentially, if coders can ‘teach’ AI software enough about human culture, that software can engage in some fairly creative writing, Rich says.
*India News Media Toying With Idea of AI-Generated Writing: While AI-generated writing has yet to gain a significant foothold in India, news organizations are exploring the tech.
“While in India it is not picking up as fast abroad, there is great interest from business news media,” says Neerav Parekh, CEO, VPhrase, an AI-generated writing firm.
“We are talking with the top two business media channels, and they are planning to do the live market commentary and financial statement analysis through a robot.”
A major
Another challenge is attempting to translate news across the wide spectrum of languages spoken in India.
*Getting the Most from AI-Generated Writing / Business Intelligence Software Integrations: One of the more interesting applications of AI-generated writing is the integration of AI-generated writing with business intelligence software like Microsoft Excel or Tableau.
Essentially, these integrations enable companies to use AI-generated writing programs to auto-add descriptive text to the charts, graphs and other visualizations produced by conventional business intelligence software.
But there’s a caveat: Some AI-generated writing firms do a better job of unearthing deep insights buried in data than others, according to Greg Williams, senior director, product marketing, Arria.
Arria makes AI-generated writing software.
“Narrating your business intelligence dashboard is not a check-the-box exercise but a real opportunity to wring more power and insights out of the dashboard,” Williams observes.
Before you buy, make sure the text-rendered insights your AI-generated
*European Researchers Designing AI Tools to Aid Science Journalists: European research group Quest is designing an AI interactive guide to help journalists choose an angle for the science or tech story they’re writing.
“New algorithms will encourage the journalist to think about different perspectives,” observes Neil Maiden, professor of digital creativity, University of London.
For example, the AI software will offer insight on how a story can be presented from the point of view of a protagonist, antagonist or mentor in science, Maiden says.
Meanwhile, the research group is also working on an AI search tool that will bring back angles on the human stories, political context and social implications of scientific and tech breakthroughs.
Yet another new AI tool Quest is developing will enable journalists to custom-tailor stories based on the audience ‘persona’ they are writing for — be it a science enthusiast or casual reader.
“Journalists will be able to choose personas to focus their stories and invoke specialized searches to retrieve information tailored to each of the audiences,” Maiden observes.
*Ghost in the Machine: A philosopher wonders: As AI-generated writing evolves, at what point should we ask, ‘Is that just a computer – or is it something more?’
“AI can tell stories about oceans and drowning, about dinners shared with friends, about childhood trauma and loveless marriages,” observes Julian Koplin. He’s a research fellow in bioethics research at the University of Melbourne.
“They can write about the glare and heat of the sun without ever having seen light or felt heat. It seems so human.
“As AI becomes more advanced and sophisticated, we will need to work out whether artificial systems can develop a mind of their own.”
*Also on RobotWritersAI.com — Evergreen Article:
*AI-Created Newsletters: On The Cheap
–Joe Dysart is